Fashion

JCPenney Pumps Up Its Plus-Size Section with Project Runway’s Ashley Nell Tipton

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Courtesy of JCPenney via USA Today

Full-figured fashionistas rejoiced when Ashley Nell Tipton won season 14 of Project Runway. Fans couldn’t get enough of her pretty pastel palette and sheer styles that showed how plus-size fashion has evolved in recent years. And to celebrate her big win, Tipton will ensure everyone can look as cute and colorful as she does with a new collaboration with JCPenney.

The lavender-locked designer will debut her line as the first brand ambassador of JCPenney’s new Boutique+, a new line specifically for plus-size, which will bow in May. Sizes will range between 0x-4x in 500 stores nationwide while sizes up to 5x will be offered online with prices set between $12.99-$60. According to USA Today, this is just the start for the retailer, as it will also create a shop within the shop to feature more brands in addition to Tipton’s this fall.

While trendy statement pieces and fresh hues are important for any line, the fit became the top priority for Tipton, even when playing with shapes you don’t usually spot in the plus-size section. “A lot of my inspiration is what straight size women wear — why is there a disconnect from what they wear and what we can wear?” she told the publication. “I don’t want them to be invisible anymore; I want to show personality.”

And after spotting some of the preview snaps on USA Today, I honestly can’t wait! Tipton’s cool Cali aesthetic and eye for color will guarantee each piece will become a seasonal staple for everyone—including this chic tee, moto vest, and pleated skirt combo that I need ASAP—regardless of size.

Head over to USA Today to check to get up close and personal with some of the looks that will hit shelves in May.

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