Photo via Women’s Wear Daily.
Erdem Maralioglu is bringing his siganture romance from the runway to the beauty counter in its first color collaboration with NARS.
But the London-based designer wasn’t satisfied with simply selecting a few shades from one of his previous collections and calling it a day. Rather, he used the team-up opportunity to explore his aesthetic and develop a sercret garden of fresh pigments and palettes that “push different elements through color and product,” as he explained to Women’s Wear Daily.
“You can tell a story as much with what you’re wearing on your face as what you’re wearing on your body,” Maralioglu told Vogue.
The result is Strange Flowers, a 13-picece capsule collection wrapped in “weird” floral motifs of spiky dahlia and lilys, which made its debut backstage at his Fall 2018 show Monday morning after two years of development. The collaboration really plays up the pout with not only six lipsticks and balms in varying hues of red, plum, and mauve but also a powder lip palette inspired by the saturated pigments used to mattify the models’ mouths at one of his early runway shows. “There was a lot of time spent talking about the idea of using products or textures that you normally would associate with certain parts of the face, in different ways,” he said.
Other standouts of from the upcoming collection include an icy, pink-toned highlighting pencil to add irridesnce to the inner corners of the eye or anywhere else on your face, even when you’re on to the go. Plus there’s a batch of blotting papers, an unexpected but delightful addition that’s a major must-have for those (like me) who battle against serious shine during the spring and summer.
I’m already head over heels for Erdem’s aesthetic thanks to his penchant for contrast and contradiction, which he says he played with for the cosmetic collaboration, but the idea of using darker hues during a season when brights and neons tend to take center stage. Not to mention, I’m dying to get my hands on that lip powder palette — a surprising beauty buy that I have a feeling we’ll see more of as makeup mavens, novice and pro alike, continue to toy with textures on their lips, lids, and anywhere else.
While there’s no word yet on how much it will cost stateside, you can mark your calendars for May 1st when the capsule collection is slated to hit shelves nationwide. In the meatime, you can head over to Vogue.com if you want to get a closer look at the pretty products.
What are you planning to add to cart? Let me know in the comments below!