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asos body types

Fashion

Ali Tate Teams Up With Reformation for Its First Plus-Size Collection

Photo via TheReformation.com

Thanks to its plethora of boho-inspired dresses, bombshell bodysuits, and cool-girl chic matching sets, Reformation is considered a quintessential L.A. brand that celebrities like Vanessa Hudgens, Jamie Chung, and more can’t get enough of. But now after a flurry of requests from the plus-size set, the brand is expanding its range with help from curve model Ali Tate.

While this marks the first time its tried manufacturing plus-size pieces, Refinery29 points out that the brand’s sizing has branched out in the past with a collection for those with bigger busts back in 2015 as well as a permanent petite collection added in last year. The brand has always made it a point to listen to its customers and deliver what she wants (what she really, really wants — sorry, couldn’t help myself), and as the collection’s landing page stated that it was “[s]orry it took us so long,” it seems like it’s listened to fashion fans wanting to score their styles. (And it’s not the only brand that’s been listening to their clientele lately, as ASOS has introduced new technology on its site to show its clothing on varying body types to help shoppers better see themselves in the style before adding them to their cart.)

“For the last year or so we’ve been receiving a lot of comments and requests for more inclusive sizing – and rightly so,” the brand shared on its site. “It’s obviously unfair that we’ve only been offering clothing to a limited size range.”

Tate tapped the core Reformation aesthetic to create a series of breezy dresses in classic prints and hues to simplify our morning routines, chic two-piece sets that work for a picnic in the park or cocktails al fresco, and bodysuits to make styling separates a cinch. I could easily see myself sporting the Sally Dress (pictured at right) for a first date, the frilly and flowy Francis Dress for day drinking frosé with friends, as well as the bold Brandi Two Piece (in Fan) for a spring sunset soirée. Sizes range from sizes 0 to 22 and XS to 3XL and prices vary from $78 for a bodysuit to $218 for a dress or matching set. But all of the pieces are made to the same sustainable standards that the brand has always stood for, something that Tate was quite excited about when she shared news about the launch.

“This company has been an all-time fave of mine because yes, their styles are freakishly cute, but also because they make their clothes sustainably and transparently,” the model shared in a snap on Instagram. “Talk about changing the fashion industry!”

The only snag — other than the price tag for some — is that the plus-size selections are limited edition. So you probably shouldn’t sleep on these spring styles if you’re an L.A. girl at heart (or your closet). But if the collection becomes a serious success, it will hopefully lead to more inclusive options from Reformation in the future!

March 26, 2018 by