via Refinery 29
Rachel Antonoff is taking her penchant for fun and fresh prints and giving them a plus-size remix with Gwynnie Bee.
Antonoff’s collaboration is really something to celebrate, as it’s the latest in a line of designers who have linked up with the plus-size clothing subscription service. Antonoff’s signature aesthetic of quirky prints inspired by the every day and flattering silhouettes for women of different sizes and shapes has become the style blueprint for shows like Girls, even recruiting Lena Dunham herself to showcase the line in a short fashion film back in 2013. To see the line open itself up to a larger market—pun not intended—is amazing to see as Antonoff herself mentioned a plus size line is already in the works, creating a more inclusive space in an industry known for being straight and narrow (in many senses).
“Fashion has so many wonderful things about it, but there’s this aspect that it feels exclusionary, can be somewhat elitist, and make you feel like you’re supposed to look different than you do, or make you want to be something that you’re not,” she explained to Refinery29. “I’ve always felt like clothes should just be part of celebrating who you are and enhancing your day, whether it’s just because you’re more comfortable or you feel good in them, and I think the plus-size market is so important and not necessarily getting the attention it deserves yet. I think it’s starting to, but it’s not all the way there. But it’s something I’ve always wanted to do.”
And to celebrate the partnership, plus size fashionistas will be privy to some of the brand’s greatest hits in the seven pieces collection, including the dissected frog, florals, parrots, and a fruit salad prints. They arrived on Sunday, June 19th in the form of flowy tops and frocks fit for a summer filled with road trips, fun fêtes, and all-night excursions that will create memories to last a lifetime, regardless of your dress size. “I’m a fan of Gwynnie Bee, but in general, my approach to fashion has always been that it should be fun, it should be inclusive, and your clothing should be more of an accessory for an adventure or a good time than something that’s stressful.” Well, I’m always up for an adventure!
Head over to Refinery29 to check out the rest of the pretty, printed pieces that just hit shelves on Sunday to nab them now before they disappear!